As a Hitch Pro, you will enjoy benefits not offered to other Cequent Towing Products customers. These benefits are detailed and include (but are not limited to) the following:
Advertising and Marketing Support:
- Print advertising in consumer and trade media exclusively for and about Hitch Pro dealers and distributors. This is perhaps the best benefit of all of the new Hitch Pro Program member benefits. Targeted advertisements promote and tout the value of buying from a Hitch Pro vs. buying from others. These ads direct customers right to you!
- Special placement and identification on our consumer Web sites, with increased search engine activity to direct customers to our sites and then to you.
- Special registered Hitch Pro trademark logos for your exclusive use, for your advertising, signage and showroom.
- Special, increased Advanced Order Notification (AON) order discounts. This is another huge Hitch Pro benefit…not only do you get first-published information on all our new Hitch and Accessory releases, but you get a deeper discount for ordering them first!
- Special increased Yellow Page advertising co-op support.
Sales Support:
- Special annual stock adjustment allowances (to ensure that your stock remains fresh and saleable).
- Special drop-ship allowances (to make you more competitive in shipping and delivery).
- First to receive new catalogs and price sheets (ensures that your company is in-the-know FIRST).
- Logo wearables credit (to outfit your employees with Cequent Towing branded shirts and hats).
- Personalized catalog address labels (for shipping Cequent Towing catalogs to your dealers and customers, with YOUR contact info on the back cover).
- Showroom and display merchandising support (to keep your showroom’s appearance modern and fresh).
- Catalog assistance (for those who product their own catalog…special personalized assistance to create pages featuring Cequent Towing products).
- Special Hitch Pro merchandising kit (refreshed each year, to show customers who visit your location that you are a recognized Hitch Pro).
- Certificate of Achievement/Plaque each year (informs customers in your showroom that you are a recognized Hitch Pro).
Annual Hitch Pro Meeting Benefits:
- Travel allowance (Platinum members only).
- Special Meals with Cequent Senior Executives (Platinum members only).
- Hitch Pro Award presentation and Photo.
